Direct Marketing

Direct marketing is a program of marketing communications which attempts to solicit interaction with the prospect. Interaction can be visiting a retail outlet, placing a phone order, requesting more information, or visiting a website.

Direct marketing is well suited to the objectives and budgets of smaller businesses.

The traditional range of mediums for executing a direct marketing campaign includes advertising, mail, and telephone. Technology and, most especially, the Internet have increased the possibilities to include email, voice broadcasting, text messaging, search engine optimization, and social networking.

DataMart will help you set up a direct marketing program that makes sense. We can provide fax broadcasting, email broadcasting, voice broadcasting, direct mail, and telemarketing services on-site. For larger direct mail or telemarketing programs, we can out-source the project to one of several reliable vendors.