Direct Mail

Direct mail is the "old reliable" of direct marketing and it has many advantages. First and foremost of the advantages is that it has proven effective throughout many years of intense use. Another significant advantage is the ready availability of very precise mail lists.

There are several classes of mail and levels of postage. The US Postal Services has training classes for anyone interested in being more cost-effective in their use of direct mail. These classes can be accessed through the USPS website. For large mailings, it is best for a small business to use a mail house. There the necessary coding, addressing, and sorting of the mail will result in the best price.

DataMart is happy to manage your mail campaigns - be they small or large. For large mailings, DataMart uses one of several reliable mail houses with whom DataMart has a vendor relationship.

For smaller and more targeted campaigns, DataMart will execute the mailing directly. Promotional packages are available which allow a variety of on-going campaigns to be executed efficiently and inexpensively.