Program Summary
Each month, your promotional postcard is mailed to consumers who have recently moved to your area.
Program Specifics
The postcard – The postcard is a standard 4 ¼ by 5 ¾ inch card which is designed with your logo, business information, and promotional message to introduce your business to the new resident in a compelling fashion.
The list – The list consists of all residents in your geographic area that have been added to a major consumer database in the last month. The consumer database contains well over 200,000,000 consumers and is updated, from a variety of sources, monthly. Your geographic area can be defined as a city (or list of cities), a zip code (or list of zip codes), or the radius around a zip code or address – with the radius being measured in tenths of a mile.
Exclusivity – While you participate in the program, we will not provide the Monthly “New Mover” Program to any other business of your type in your geographic area.
The mailing – The mailing occurs automatically each month. You are provided with a report of consumers who are included in the mailing.
The cost – There is a 1-time setup charge of $250. This covers designing your postcard and establishing the specific geography for your mailings. Each monthly mailing costs $35 plus $.60 for each postcard mailed. The cost includes the list of new movers, the postcard, printing, postage, and all handling costs for the mailing.
Program upgrades – Program upgrades are available.
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